Ecommerce Solutions
Ecommerce website development and ecommerce marketing services for U.S. business growth.
At IBT Online, we help businesses build, improve, and grow high-performing ecommerce websites.
We are proud to be a Strategic Partner for Ecommerce for the U.S. Commercial Service, helping America’s exporters thrive in global markets.
Ecommerce for revenue growth
Ecommerce is not just about launching an online store. It is about creating a stronger sales channel, improving customer experience, increasing qualified traffic, and supporting long-term revenue growth.
Today’s buyers expect a strong online buying experience. Whether your customers are consumers, business buyers, or procurement teams, your ecommerce website should support discovery, trust, conversion, and repeat business.
IBT Online helps businesses use ecommerce to:
- Launch and improve online sales channels
- Strengthen brand presentation and customer experience
- Increase qualified traffic and conversions
- Support revenue growth through website performance and marketing
- Build a scalable foundation for long-term ecommerce success
95%
Reach Client
Goals
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Recommend
IBT Online
What are ecommerce solutions?
Ecommerce solutions are the strategy, design, development, support, and marketing services that help a business sell more effectively online.
At IBT Online, our ecommerce solutions include website design and development, Shopify services, WooCommerce services, ecommerce marketing, SEO, GEO, conversion support, and ongoing improvement. This is a U.S.-first ecommerce growth offer, with international and localization support available when needed.
Our ecommerce services
Ecommerce website design and development
Your ecommerce website is your digital storefront. We design and build ecommerce websites that are:
- Fast, secure, and mobile-responsive
- Optimized for user experience and conversion
- Structured for content, merchandising, and campaign growth
- Built to support long-term ecommerce performance
Whether you are launching a new ecommerce website or improving an existing one, IBT Online helps build a site that is designed to sell effectively.
Shopify services
IBT Online provides Shopify website design, development, support, and marketing services for businesses that have chosen Shopify as part of their ecommerce growth strategy.
Whether you need a new Shopify build, a redesign, ongoing support, or stronger marketing alignment, we help businesses get more from Shopify.
WooCommerce services
IBT Online provides WooCommerce website design, development, support, and marketing services for businesses that have chosen WooCommerce.
Whether you need a new WooCommerce website, an improvement to an existing store, content and UX refinements, or a stronger connection between the website and marketing performance, we help businesses get more from WooCommerce.
Ecommerce marketing, SEO, and GEO
A strong ecommerce website needs qualified traffic and a clear growth strategy behind it.
IBT Online helps ecommerce clients strengthen performance through integrated marketing services, including:
- Ecommerce SEO
- GEO and AI-answer visibility support
- Content strategy and on-page optimization
- Paid campaign landing pages
- Conversion-focused messaging
- Ongoing digital marketing support
We help businesses improve the connection between website performance, traffic quality, and revenue growth.
B2B ecommerce features and capabilities
B2B ecommerce often requires functionality beyond the standard online store experience.
IBT Online helps businesses support features such as:
- Custom pricing and tiered discounts
- Bulk ordering and quote requests
- Role-based account management
- Account-specific catalogs and offers
These capabilities help businesses create a more effective ecommerce experience for distributors, dealers, procurement teams, and other business buyers.
Ecommerce operations support
A strong ecommerce program depends on more than website design alone.
We help businesses support smoother ecommerce operations through:
- Payment and checkout improvements
- Integration support
- Inventory and fulfillment considerations
- Better customer experience across the buying journey
Localization and expansion support
For businesses growing beyond the U.S., IBT Online can extend ecommerce capabilities to support broader market reach.
This can include:
- Language, currency, and cultural adaptation
- Market-specific content and user experience
- Local payment and shipping considerations
- Broader digital visibility support
Localization is an important growth layer when expansion is part of the strategy, but it is not required for every ecommerce program.
Why choose IBT Online?
Website build plus growth support
We help businesses with both ecommerce website execution and ecommerce marketing, creating a stronger connection between the storefront and growth performance.
Practical ecommerce expertise
We focus on what matters: site structure, UX, conversion support, content, search visibility, and ongoing improvement.
Shopify and WooCommerce support
IBT Online supports ecommerce businesses using Shopify and WooCommerce through build, redesign, support, and marketing services.
Long-term partnership
From initial design through ongoing support and marketing, we help clients improve ecommerce performance over time.
Expansion capability when needed
When a business is ready to extend beyond the U.S., IBT Online can support localization and broader market growth as a next phase.
Michelle Gabb
Ecommerce Manager
Jenna Toney
Director of Marketing
Brandi Gentry
Marketing Manager
Debra Dudley and Kelly Busick
President and Vice-President
Kristen Streger
Brand Manager
Amber Gurske
Senior International Marketing Specialist
Miles Wright
Chief Executive Officer
Ashleigh Hotz
Director of Sales and Marketing
Ecommerce services for your business
Launching a new ecommerce website
For businesses ready to launch ecommerce, IBT Online helps plan, design, build, and prepare a website that is ready to support real growth.
Redesigning an existing ecommerce site
For businesses with an ecommerce website that no longer reflects the brand or performs well enough, we help modernize the experience and improve results.
Improving conversion performance
For businesses that already have traffic but need better results, we help improve structure, messaging, UX, and user flow so the website works harder.
Connecting marketing and ecommerce
For businesses that need more than a functioning store, we connect ecommerce websites to a wider digital growth strategy through SEO, GEO, content, campaigns, and ongoing improvement.
Supporting internal teams
For companies with in-house marketing, ecommerce, or content teams, we provide specialist support to improve execution and strengthen the overall ecommerce experience.
What ecommerce brands need most
Ecommerce brands partner with IBT Online when they’re looking to solve key growth challenges:
- A new ecommerce website designed to support sales growth
- A redesign of an existing ecommerce site
- Better user experience and conversion performance
- Ongoing support after launch
- Better SEO and content structure
- A stronger connection between the website and marketing performance
- A partner who can support both ecommerce execution and growth
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FAQ
What does IBT Online include in its ecommerce solutions?
IBT Online’s ecommerce solutions include website design and development, Shopify services, WooCommerce services, ecommerce marketing, SEO, GEO, conversion support, and ongoing improvement.
Do you only work on new ecommerce websites?
No. We support both new ecommerce builds and existing ecommerce websites that need redesign, improvement, support, or marketing alignment.
Do you provide ecommerce marketing as well as website development?
Yes. IBT Online supports clients with both website development and ecommerce marketing, so the website and the growth strategy work together.
Do you support both Shopify and WooCommerce?
Yes. IBT Online supports businesses using both Shopify and WooCommerce through build, redesign, support, and marketing services.
Is this page focused on U.S. ecommerce growth or international ecommerce?
This page is designed first around U.S. ecommerce growth. International and localization support are available as an extension when relevant.
Do you support B2B ecommerce as well as B2C?
Yes. IBT Online supports B2B, B2C, and B2G ecommerce requirements, including features such as custom pricing, quote requests, and account-based functionality. The current live page already makes that multi-audience scope clear.