The California Center for International Trade Development is a public organization that promotes Californian international trade and competitiveness, assists exporters and importers, and advances economic and job growth. The CITD helps Californian businesses expand internationally through the State Trade and Export Promotion (STEP) program.
CITD and IBT Online deliver the California Online Global Program - Website Localization and International Online Marketing for California companies. From strategic planning, through content localization, design customization and technical implementation of localized websites, to country specific search engine optimization and social media marketing, our Online Global services are tailored to support your international business strategy.
Listen to Jeffrey A. Williamson, Director at California State Trade Expansion Program (STEP), along with Samantha and Susanna from IBT Online as they present the program designed to help exporters in California globalize their websites. You'll get practical, hands-on expert advice, focusing in on how exporters in California can leverage localized websites and international marketing to build their global brands, engage distributors and generate leads.
Choose your date to join our webinar:
IBT Online has teamed up with California STEP to educate small businesses on how to help your international prospects, customers and business partners find you, understand your company, and do business with you by giving them an online local user experience in their language(s) and market(s).
San Diego Workshop
Thursday, November 29th - Point Loma Nazarene University, Mission Valley Campus, 4007 Camino del Rio South, San Diego, CA 92108
Click here to register now
Los Angeles Workshop
Friday November 30th - Export University, hosted by the District Export Council and the Port of Los Angeles
Make the internet work for you globally!
Help your international prospects, customers and business partners find you, understand your company, and do business with you by giving them an online local user experience in their language(s) and market(s).
Whether you sell directly or via distributors, B2B or B2C, a local website that is easy to engage and do business with, built to match your business strategy, is essential for your international business success.
How will the Program help you?
Benefits: Two business development websites that will help your company be found and understood in your target markets (for example China and Mexico, or Canada and Brazil). Your websites, that you will own and be your property, will be built and managed for you, as per the Statement of Work below, by IBT Online's team of international digital natives.
Statement of work:
Budget: The total cost of the California Online Global Option A is $12,000. Participating companies qualify for a reimbursable $3,000 grant from CITD upon completion, making your total cost $9,000. *Website management program included for 12 months, thereafter payable at $1,000 per annum (for up to a maximum of 10 websites).
Benefits: Multiple websites that will help your company be found and understood in your target markets (for example China, Mexico, Canada and Brazil), helping you grow your sales, brand and business in these markets. Your websites, that you will own and be your property, will be built and managed for you, as per the Statement of Work below, by IBT Online's team of international digital natives.
Statement of work:
Budget: The total cost of the California Online Global Option B: Multi-Market Website Localization depends upon the number of countries and the scope of work, above and beyond Option A. California Small Businesses who meet the eligibility requirements may apply to California STEP under the Individual Company Export Promotion (ICEP) program for funding support. *Website management program included for 12 months, thereafter payable at $1,000 per annum (for up to a maximum of 10 websites).
The Individual Company Export Promotion (ICEP) program is a sub-program of California STEP, which provides up to $3,000 to eligible California small businesses for specific export promotion related expenses, including website localization. The California small business must meet specific eligibility requirements. ICEP is a competitive application process, so not all applications will be funded. details can be found at www.californiaexport.org/icep
Eligible to participate: California small and medium-sized manufacturers and professional services providers from all regions of the state are eligible to participate. The minimum qualifications for the California Online Global Program are:
Samantha is our Online Business California expert. She is bilingual in Spanish and English. She has a passion for helping others succeed. Samantha is the go-to-person if you have any questions or interest in going global with the California Online Global Program.
Contact Samantha Soffici: firstname.lastname@example.org
T (786) 493-8667
Jeff Williamson is the Statewide Director, Center for International Trade Development (CITD) & Director, California State Trade and Export Promotion (STEP) for further information about the CITD and California Online Global Program.
California Community Colleges Chancellor’s Office 1102 Q Street, 3rd Floor Sacramento, CA 95811-6549
Contact Jeff Williamson: Jeff.Williamson@rccd.edu
T (909) 556-6639 / (951) 898-7946