Idaho Online Programs

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Tina Salisbury
Senior International Trade Specialist and STEP Grant Project Director, Idaho Department of Commerce

How will the Online Programs benefit you?

Transform your business with our digital marketing and website services. Boost traffic, enhance engagement, and drive conversions with targeted strategies. Build a robust sales pipeline and support existing partners and clients.

Experience ecommerce growth, elevate brand awareness, and manage KPIs with our analytics tools. Our services cater to both B2C and B2B needs, helping you influence opinions and develop partners.

With IBT Online’s expertise in this field, these programs are geared to help Idaho companies through website localization and online marketing tools, to help grow a company’s sales, brand, and business online globally. These programs are really about how to make the internet work for you globally, and this is what IBT Online specializes in! We are very proud to have partnered with IBT Online!

Tina Salisbury, Idaho Department of Commerce
IBT Online Local

Choose us to transform your digital presence and keep your business ahead.

digital Marketing

Covers all key aspects of digital marketing: SEO, social media, paid ads, and analytics, customized for your growth goals.

  • Target your audience with SEO, Google Ads, and paid social
  • Grow traffic and engagement with strategic content and campaign planning
  • Track performance with detailed reporting and actionable insights
Account Based Marketing

Target high-value accounts with personalized outreach to drive real business impact.

  • Identify and engage priority accounts with tailored messaging
  • Use precision-targeted ads and outreach across digital channels
  • Align marketing and sales for stronger conversion and ROI
Brand Management Marketing

Build and protect your brand with consistent, strategic marketing across platforms.

  • Establish a unified digital brand presence across markets
  • Develop creative assets and campaigns aligned with brand values
  • Monitor reputation and engagement for long-term brand equity
Video Marketing

Tell your story with video – designed to inspire, inform, and convert.

  • Leverage your brand, product, or testimonial videos
  • Distribute across social, web, and email for maximum reach
  • Boost engagement and retention with visual storytelling
Tradeshow Marketing

Extend tradeshow impact with digital campaigns that drive visibility and follow-up.

  • Build pre-show engagement with digital ads, email marketing, and landing pages
  • Engage attendees onsite with QR codes, content, and lead capture
  • Nurture contacts post-show with personalized follow-up campaigns
Ecommerce Marketing

Drive online sales and conversions through strategic, data-backed digital campaigns.

  • ROI driven, targeted ad campaigns across search, social, and marketplace platforms
  • Optimize product visibility and customer journeys for higher conversions
  • Scale ecommerce growth with analytics, testing, and ongoing strategy refinement

Website Design, Development, Ecommerce and Localization Programs for Business Development

Website Design & Development
Launch a website designed around your users, tailored for speed and growth. Whether you want something bold and completely new or just a refreshed version that improves UX while staying on-brand, we align the design with your goals, audience, and growth strategy from day one. Explore Website Design & Development.

Ecommerce
Take your products to new markets with an ecommerce platform built to perform – optimized for visibility, conversion, and buyer experience. Our ecommerce solutions are tailored to your sales model, whether you’re selling direct-to-consumer or managing complex orders. Explore our Ecommerce Solutions.

Website Localization
Turn your digital presence into a lead-generating asset in each market. We go beyond translation to build country-specific sites that are discoverable in search, trusted by local buyers, and optimized to perform, helping you convert international traffic into real results. Explore Website Localization.

Available programs

Website Design & Development
  • Brand-forward visuals: Designed to reflect your evolving identity, from rebrands to subtle modernizations.
  • Expandable design: Built with growth in mind, allowing for new pages, languages, and features as you scale.
  • Story-driven layout: Design that guides the user journey, clearly showing who you are and why it matters.
Ecommerce Solutions
  • B2B commerce, reimagined: Role-based pricing, exclusive catalogs, quote requests, minimum orders, and bulk purchasing, tailored to your clients.
  • Built-in growth tools: Connect to CRMs, inventory and marketing platforms, with extensions like verified reviews, abandoned cart recovery, and retargeting for B2C performance.
  • Designed for global buyers: Conversion-focused layouts with intuitive navigation and localized UX, optimized for every market, every device.
Website Localization
  • Launchpad to global sales: Your first step to visibility and conversion in priority export markets.
  • Localization meets performance: Every site is optimized for speed, search, and mobile responsiveness.
  • Multi-market scalability: One core strategy, many tailored executions, ready to expand as you grow.
Website Management
  • We handle the heavy lifting: From CMS updates to plugin compatibility, theme maintenance, and backups, so you don’t have to.
  • Secure, high-performance hosting: Fast-loading servers with CDN and SSL, uptime monitoring, and advanced protection as standard.
  • On-demand Support Desk: A dedicated team ready to help with edits, enhancements, and any website-related requests.

Resources for Idaho Exporters

The mission of the Idaho Department of Commerce is to foster a business friendly environment to aid in job creation, support existing companies, strengthen communities and market Idaho to:

  • Grow and expand the economy by supporting the expansion and retention of Idaho businesses and attraction of new businesses to the state
  • Cultivate the development of new businesses and job opportunities across targeted industry sectors
  • Expand Idaho’s tourism and recreation industries
  • Guide Idaho businesses in exports of goods and services to the world and encourage foreign investment in Idaho
  • Encourage communities to be prepared for business growth through infrastructure development and site readiness
  • Invest in development of new innovative research through public private partnerships

As Idaho’s strongest industry, agriculture is a way of life for communities across our state. Idaho Commerce is partnering with the Idaho State Department of Agriculture who serve and regulate this cornerstone industry and implements ISDA’s international and domestic marketing and promotional efforts.

Idaho Online Global Program: Participation

Eligible to participate: Companies operating a for-profit business in Idaho to process, assemble, and/or distribute a product or provide an exportable service. The company does not need to be headquartered in Idaho, but must have operations located within the state to qualify.

The additional eligibility requirements for using STEP Grant funding for the Idaho Online Global Program are the company must comply with SBA requirements as a small business:

  • Is organized or incorporated in the United States
  • Is operating in the United States
  • Meets Size standards. Use the following sba.gov link for information on size standards for your business (https://www.sba.gov/size-standards). Click HERE to link directly to the complete list of SBA size standards used to define small business concerns based on NAICS codes
  • Has been in business for not less than one year, as of the date on which assistance using a grant under this subsection commences
  • Has access to sufficient resources to bear the costs associated with trade, including the costs of packing, shipping, freight forwarding, and customs brokers
  • Is an export ready U.S. company seeking to export goods or services of U.S. origin or have at least 51% content

Idaho Commerce and Idaho State Department of Agriculture support the Idaho Online Global Program customers with opportunities to offset eligible program expenses. Company representatives may connect directly with the STEP Project Director and/or International Trade Specialist for their industry to learn more about the Idaho STEP grant program

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