IBT Online Is Now a HeyGen-Certified Agency: What This Means for Your Business

November 21, 2025

In November 2025, IBT Online achieved official certification as a HeyGen Agency Partner, following our enrollment in the HeyGen for Agencies program earlier this year.

This recognition validates our investment in AI-powered avatars and videos, confirms our in-house expertise, and, most importantly, translates into stronger, faster, and more scalable results for our clients

For American exporters and growth-focused companies, this certification is a concrete signal: you can now tap into enterprise-grade AI avatar and video production delivered by the IBT Online team that combines 23+ years of international digital marketing experience and cutting-edge AI tools and best practices.

Who is HeyGen, and why does this certification matter?

HeyGen is a leading AI avatar and video platform that transforms text, audio, or images into professional, avatar-led videos in minutes with no cameras, actors, or editing teams needed.

Key capabilities include:

Lifelike AI avatars with natural expressions and gestures
Accurate lip-sync technology for both original and translated audio
Multilingual avatar and video translation and voiceover, supporting content in over 140 languages and dialects

For marketers, sales teams, and training leaders, IBT Online creates consistent, high-quality, avatar-led video content at scale, from product explainers and brand stories to training modules and sales videos.

The HeyGen Agency Partner Certification is designed for agencies that want to lead in AI-powered avatar and video creation. Certified partners receive specialized training, resources, and tools to deliver scalable, localized, and personalized avatar and video solutions for their clients.

Our IBT Online certified agency journey with HeyGen

IBT Online joined the HeyGen for Agencies program in August 2025, integrating HeyGen into our AI Avatars & AI Videos services.

On 14 November 2025, we were officially recognized as a HeyGen-certified agency partner.

Through the certification process, our dedicated IBT Online avatars and videos team:

Completed HeyGen’s structured training and assessment
Demonstrated proficiency in building avatar-led video workflows
Showed how we apply HeyGen to real-world marketing, sales, and training use cases for exporters and international-growth clients

This is not just a badge. It is a formal acknowledgment that IBT Online can:

Architect and execute advanced avatar and video solutions
Manage complex, multi-language, multi-market avatar and video programs
Align AI avatar and video workflows with real business outcomes: exports, sales, brand, and business growth

What the HeyGen Agency Partner Program unlocks for IBT Online and for your business

By completing the HeyGen Agency Partner Certification, IBT Online has gained access to a set of benefits that directly improve the avatars and videos services we deliver to clients.

1. Advanced tools, scalable infrastructure, and better pricing

The HeyGen for Agencies program provides:

Agency-focused pricing at the Enterprise level
Sub-client workspaces to manage multiple brands or business units securely within one environment
Early access to new avatar and video features and roadmap visibility so we can plan ahead and bring innovation into your campaigns faster

For your business, this means:

Cost-effective avatar and video production at scale
Structured governance so each brand, region, or distributor can have its own workspace and content set
Access to new capabilities (for example, avatar model upgrades, improved translation, and new interaction formats) earlier through a trusted partner

2. Ongoing training, best practices, and priority support

Certified partners gain:

Regular training, webinars, and advanced sessions on how to maximize HeyGen for marketing, sales, and training content with avatars and videos
A dedicated Agency Partner Slack community and HeyGen team support
Priority assistance when new workflows, large-scale deployments, or complex localization projects are in play

For clients, that translates into:

Up-to-date, best-practice avatar and video workflows, not trial-and-error experimentation
Faster issue resolution and smoother scaling when your avatar and video demand grows
Confidence that your programs are being maintained according to the latest platform standards

How this strengthens IBT Online’s Avatars & Videos programs

IBT Online’s Avatars & Videos services were built to help exporters and growth-focused companies:

Increase brand awareness
Drive lead generation and sales success
Power business development
Deliver training, education, and technical learning at scale

The HeyGen certification enhances each of these pillars.

Olivia: An Avatar Introduction – Short Form (1 min)

Explore HeyGen-certified Avatars & Videos for your market

Discover how a consistent, on-brand avatar presence and scalable video content can grow your visibility and engagement in priority export markets.

Brand awareness: A consistent, on-brand avatar presence

With IBT Online’s lifelike avatars and advanced lip-sync, we can create:

On-brand digital spokespeople who appear consistently across your website, landing pages, webinars, and social channels
Multilingual brand introductions, product overviews, and “About Us” avatar and video content that reflect your corporate identity both visually and verbally

Because IBT Online has decades of experience in international brand development and localization, we ensure that:

The avatar’s look, tone, and script match your brand guidelines
Localization is done properly by adapting messaging rather than simply translating text
Every market sees a version of your brand that feels local, relevant, and credible

Lead generation and sales success: Avatar-led video that converts across the funnel

IBT Online enables you to deploy avatar-led videos at every stage of your marketing and sales funnel:

Top-of-funnel: avatar-led explainers on your website, social feeds, and campaign landing pages
Mid-funnel: product demos, “how it works” walkthroughs, and vertical-specific value propositions fronted by your avatar
Bottom-of-funnel: personalized follow-up avatar and video messages, proposal explainers, and onboarding welcome clips

Combined with IBT Online’s international digital marketing expertise, we can ensure:

Your avatar and video assets are discoverable in search and across your digital channels
Your campaigns are optimized across 25+ languages and 40+ countries using proven SEO, paid media, and CRO strategies

The result is more qualified leads, better-informed prospects, and higher conversion rates from the traffic you already have.

Learn more about AI Avatars & AI Videos for lead generation and sales

Business development: Always-on, high-quality outreach

Business development teams can leverage IBT Online’s avatars and videos to:

Recap meetings with short, avatar-led summaries
Introduce your company to distributors, partners, or large accounts in their local language
Share thought leadership and case studies through a recognizable avatar spokesperson

IBT Online can build repeatable BD content frameworks that your teams can use repeatedly, while we manage the avatar and video production pipeline and continuous improvement.

See how AI avatars and videos support business development

Training, education, and technical learning: Scalable, evidence-based learning

AI avatars and videos are particularly powerful for training and technical education. IBT Online will:

Break down complex topics into short, focused avatar-led video modules
Localize training across multiple languages while preserving lip-sync and clarity
Update content quickly when products, processes, or regulations change

IBT Online brings the additional layer of:

Instructional design aligned to learning best practices
Integration with broader content strategies (documentation, webinars, support materials)
Analytics that track engagement, completion, and impact on real-world performance

Explore how AI avatars and AI videos power training, education, and technical learning

Book a 30-minute Avatars & Videos strategy call

Why this matters especially for U.S. exporters and global growth companies

Exporters face a distinctive set of challenges:

Multiple regions, languages, and regulatory environments
Distributors and partners who need training and ongoing alignment
Buyers who increasingly expect avatar-led and video-first content and self-service research
Rapid changes in how search and recommendation engines surface brands

By combining:

IBT Online’s AI avatar and video capabilities and our certified expertise, with
Our 20+ years of global digital marketing, localization, and ecommerce programs,

we can help you:

Launch avatar-led content for your priority markets quickly
Maintain brand consistency worldwide while adapting to local expectations
Equip sales, BD, and distributor teams with reusable, localized avatar and video assets
Build training and technical content that scales with your product roadmap

What’s next, and how to work with us

IBT Online will continue to expand:

Our Avatars & Videos portfolio, showcasing new use cases, languages, and industries
Joint initiatives with HeyGen, including partner events, case studies, and educational content aimed at exporters and global-growth companies

If you are:

A U.S. exporter looking to grow sales and brand visibility in new markets
A manufacturer needing technical learning and training content for distributors and customers
A growth-focused company exploring how AI avatars and AI videos fit into your marketing, sales, or training strategy

we would be pleased to explore how our AI avatars and videos team can support your goals.

See an IBT Online avatar and video demo for your market

Share your top priority market and product, and we will walk you through how our Avatars & Videos programs can drive exports and growth.

Request a custom Avatars & Videos demo