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trade development services to Europe

providing export and business development success

fdi consulting

 

More about our economic development agency clients

 

Online International: URLs, website review, search engine optimization

Companies should protect their brand internationally and the first step is to own international domain names at least for the key priority markets, for example: .eu, .co.uk, .de and .fr. Some domains are open for registration, some require a local presence. ibt partners provides domain management services for US companies looking to develop their international business.

Over 70% of B2B procurement starts online, but US business websites are often invisible to international search engines, unreadable for the majority of markets, or so US-focused that locals lose interest. ibt partners conducts US business website reviews from an international perspective and advises on how to turn a business website into a sharp marketing tool.

If local market search engines can't find you, your targeted audiences can't either. Search results are different across countries. Similarly, targeting social media networks popular among locals and communicating to them in their mother tongue will make yourself heard! Search engine optimization is essential to develop exports and business internationally.
MORE ABOUT ONLINE SERVICES

Trade show management, delegations, governor's missions

We help you identify the right target group, reach out to them and establish a dialogue with potential targets before the trade event. Preparing, organizing, sorting and planning are all key to making sure you connect with the right people at the right time. After the event, we can help follow-up and make sure all information is captured and no leads are lost.

We can increase efficiency and effectiveness of your mission by identifying companies in selected strategic locations and industry sectors to meet with.  We will search for and select reliable potential buyers and partners, and develop their profiles to learn more about their business objectives.  We will arrange appointments according to the exporters' preferences.

We have been involved in high-profile successful missions by elected officials such as State Governors. These missions pose specific challenges in logistics, high level meetings, and large scale event organization. We leverage our local knowledge with our international experience to ensure productive missions that include targeted networking events and successful trade.

In-market assistance

Developing new markets carries risks, not only in terms of cost and management time, but also for corporate reputations. To understand and manage those risks better, we are often called in to help analyze the best strategy for successfully developing new markets. The result is a pro-active and clear road map.

We take a pragmatic approach to trade development. When a company looks to expand its market reach, clear strategic goals should be set out and planned for. The road map details the steps that need to be taken, by whom and when, in order to achieve clearly defined and realistic goals. Flexibility is a necessary component that is built into planning.

With our sector know-how and local networks, we act as a conduit for state economic development agencies to help their companies keep on top of export markets. We conduct regular business scans as well as in-depth market research for specific companies. This research typically includes local information concerning routes to market, prices, competitors, regulations and latest trends.

We have been involved in high-profile successful missions by elected officials such as State Governors. These missions pose specific challenges in logistics, high level meetings, and large scale event organization. We leverage our local knowledge with our international experience to ensure productive missions that include targeted networking events and successful trade.

Business partner search, in-market business development

As a first step, companies often look to appoint distributors. Our online technologies become essential tools in identifying, validating and tracking potential new partners. From initial identification to signing partnership contracts, we have the experience and the tools necessary to help your companies find and plug into the right local business partners.

Many state economic development agencies can only support their local companies up to a certain points. We enable the economic development agency to stretch that point further. After signing with a local business partner, many companies still need in-market assistance to manage and support their local presence. We offer this aftercare service in tandem with our economic development agency clients.

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