The Wisconsin Economic Development Corporation (WEDC), mission is to advance and maximize opportunities in Wisconsin for businesses, communities and people to thrive in a globally competitive environment. The International Business Division is structured to focus on markets with the greatest purchasing power for Wisconsin products.
WEDC works closely with IBT Online to deliver the Wisconsin's Online Global Program - Website Localization and International Online Marketing for Wisconsin companies. From strategic planning, through content localization, design customization and technical implementation of localized websites, to country specific search engine optimization and social media marketing, our Online Global services are tailored to support your international business strategy.
Make the internet work for you globally! Help your customers, prospects and business partners understand who you are and what you offer by improving their user experience in their native language. Whether you sell directly or via distributors, B2B or B2C, a local website that is easy to engage and do business with, built to match your business strategy, is essential to your international expansion success. Get visible with website localization and increase your local credibility and trust.
Online Global services deliver:
Online: 24/7, multi-lingual, local search engine optimization and social media marketing, single digital platform for multi-national business service development, content for local end target audiences, traffic, user experience, engagement, e/mcommerce and communities (own, manage and control your online space)
Brand: awareness, credibility, trust, experience, protection, promotion and protection (build your brand value, locally and globally)
Business: market knowledge, find distributors, leads and clients, on/offline shows and events, sell to businesses (B2B) and consumers (B2C), develop existing and grow new revenue streams, reports and analytics and return on investment (grow your businesses top and bottom lines)
Funds are available from the WEDC for the Online Global programs; building and marketing country specific websites to grow your exports and business internationally. The WEDC International Market Access Grant (IMAG) will offer grant support for activities associated with new international marketing initiatives, including Online Global.