The State of Illinois Office of Trade and Investment (OTI) , and the Illinois SBDC International Trade Network are pleased to announce a new program developed in partnership with IBT Online to help Illinois exporters with their international website strategy.
From strategic planning, through content localization, design customization and technical implementation of localized websites, to country specific search engine optimization and social media marketing, reporting and analytics our Illinois Online Global services are tailored to support your international business strategy.
This webinar offers Illinois companies the opportunity to learn the importance of internationalizing your website strategy and presence. The webinar will offer practical, hands-on expert advice, and discuss how Illinois exporters can leverage their localized websites to build their global brand, engage distributors and generate new leads.
The webinar will also discuss how qualifying Illinois companies may apply for financial assistance to support costs associated with internationalization of your website.
This webinar is offered at no cost.
Make the internet work for you globally! Help your customers, prospects and business partners understand who you are and what you offer by improving their user experience in their native language. Whether you sell directly or via distributors, B2B or B2C, a local website that is easy to engage and do business with, built to match your business strategy, is essential to your international expansion success. Get visible with website localization and increase your local credibility and trust.
Online Global services deliver:
Online: 24/7, multi-lingual, local search engine optimization and social media marketing, single digital platform for multi-national business service development, content for local end target audiences, traffic, user experience, engagement, e/mcommerce and communities (own, manage and control your online space)
Brand: awareness, credibility, trust, experience, promotion and protection (build your brand value, locally and globally)
Business: market knowledge, find distributors, leads and clients, on/offline shows and events, sell to businesses (B2B) and consumers (B2C), develop existing and grow new revenue streams, reports and analytics and return on investment (grow your businesses top and bottom lines)
Eligible to participate: Illinois small and medium-sized manufacturers and professional services providers from all regions of the state are eligible to participate in the program. The minimum qualifications for the Illinois Online Global Program are:
Deliver: A defined program of one country-specific website that is fully localized for your top international target market (example Mexico or Germany…).
Budget: The total cost of the Illinois Online Global Option A: One Market Expansion Program is $9,000. Eligible companies may qualify for a reimbursable $3,000 grant from the State of Illinois Office of Trade and Investment upon completion, making your total cost $6,000.
Deliver: A defined program of two country-specific websites that are fully localized for your top two international target markets (example Mexico and Germany…).
Budget: The total cost of the Illinois Online Global Option B: Two Market Expansion Program is $12,000. Eligible companies may qualify for a reimbursable $3,000 grant from the State of Illinois Office of Trade and Investment upon completion, making your total cost $9,000.
Delivers: A customized program of multi-market country-specific websites and marketing that are fully localized for your top international target markets (example Mexico, Brazil, Germany, the UK, the UAE, Japan and China…).
Budget: The total cost of the Illinois Online Global Option C: Multi-Market Website Localization and International Online Marketing Program depends upon the number of countries and the scope of work. Eligible companies may qualify for a reimbursable $3,000 grant from the State of Illinois Office of Trade and Investment upon completion.