Grow your exports, sales,
brand, and business

Online Marketing Managers

IBT online

BUILD YOUR CAREER AND IBT ONLINE. LET'S DO THIS TOGETHER.

At IBT Online we are building a team of international and online-minded experts. If culturally you feel the same way, want to build your career, and IBT Online, you have come to the right place. Please check out our Mission, Vision, and Values statement webpage, does this resonate for you? Have a look at Our Team webpage, do you see yourself as an IBT Onliner? Are you passionate about the world-wide-web, where it is going, and the global business opportunities it provides? The online revolution is happening right now, join us!

Globalization provides extraordinary opportunities for business development, and IBT Onliners are blazing that trail every day with our Online Global service programs. If you see yourself helping deliver cutting-edge online global export, sales, brand, and business development services for our international corporate clients, get in touch today. Let’s learn more about each other, see if we are all aligned, and then if so, let’s build your career and IBT Online together.

If you want an online career and you are an internationally-minded person, this is your two-in-one opportunity. Come and join our remote 1st based team, delivering multi-national, multi-lingual, best-practice, optimally localized business development websites, search engine marketing, social media marketing, and reporting and analytics. A spirit of entrepreneurial zeal pervades, as we are an agile, fast-moving, and results-orientated team.

If you have a strong understanding of and experience in business development / online marketing, are passionate about the internet and international business and want to join and build a like-minded, high-performance business development and marketing team, read on! 


KEY RESPONSIBILITIES 


  • MARKETING SPECIFICS
  • MARKETING PLANNING
  • MARKETING EXECUTION
  • MARKETING REPORTING

MARKETING SPECIFICS

  • A key day to day contact for accounts to work closely with clients to align the digital strategy to their overarching business goals, including SEO, PPC, Paid Social, Email Marketing, and Social Media, etc. 
  • Develop and implement SEO, SEA, and SEM strategies to support brand organic growth, from content localization to on-page optimization
  • Plan, deliver, and optimize PPC advertising campaigns across Search Engines and Social Media networks
  • Manage client budgets to ensure KPIs are achieved 

MARKETING PLANNING

  • Strategic and tactical online marketing planning for both IBT Online and our clients
  • Determine online marketing SMART goals (Specific, Measurable, Attainable, Relevant, Timely) and key performance indicators (KPI’s) 
  • Conduct in-depth keyword and website research, ad grouping 
  • Conducting in-depth audience targeting research
  • Understanding of digital, traditional, social media, and strategic marketing opportunities

MARKETING EXECUTION

  • Create comprehensive strategies that move beyond channel tactics to support our client objectives.
  • Manage effective and proactive paid digital media campaigns to drive conversions
  • Manage and execute paid strategies, campaigns, and initiatives—be able to confidently address and plan for questions ranging from social format to platform functionality 
  • Be proactive with forward-thinking ideas and opportunities that drive our businesses forward. 
  • Work effectively with data and analytics tools to understand performance and use insight to implement best practices and data-driven strategies
  • Flawless delivery of projects for key clients, managing digital campaigns, and taking responsibility for digital projects 

MARKETING REPORTING

  • Weekly, monthly, and annual reports preparation and review
  • Define, measure, and evaluate relevant paid media KPIs
  • Analyzing performance, including SEO & SEM, Mobile, Social campaigns in Facebook, Instagram, Twitter, Pinterest, and Linkedin, Display, and Affiliate

IDEAL CANDIDATE QUALIFICATIONS

  • 1 - 3 years experience in Online Marketing

  • Multi-national/lingual/cultural 
  • Worked in a fast-paced B2B environment, preferably agency based 
  • Knowledgeable with management skills in developing and executing dynamic marketing plans, brand management, copywriting, email marketing and social media
  • Excited by the rapidly changing digital landscape and current industry trends to create campaigns and content that engages with the target audiences
  • Results-driven and detail-oriented with the desire to meet and exceed measurable performance goals
  • Strong self-organizational and time management skills
  • Academic qualifications: Bachelor’s Degree; Online marketing certification is a plus
  • Inbound marketing systems experience (preferably Hubspot, LinkedIn, Google certifications)

REMUNERATION AND WHERE WE WORK

Remuneration is commensurate with skills, qualifications, and experience. There is a fixed salary, a variable bonus linked to mutually agreed key performance indicators, and a range of benefits.

IBT Online is a remote-first company. Team members can choose to work fully remotely, from one of our Spaces Offices, or a mix of the two.

Thank you for your application. Here's what you can expect once you apply for a career at IBT Online. There are 5 recruitment stages, ensuring cultural fit, professional alignment, and that we can build your career and IBT Online together. The process will take approx. 1 month. We will keep you informed of progress at each stage.

  • Stage 1: Application review. We will review your cover letter and resume to see if there is a “good cultural and professional match”. For guidance re culture, please do also see our IBT Online team and Mission, Vision, and Values webpages.
  • Stage 2: Initial interview. You’ll interview for 30 minutes using MS Team with 1 or 2 IBT Onliners to learn more about you, review your cover letter and resume together, introduce IBT Online as well as questions and answers.
  • Stage 3: Application and interview review. We will review your application, and the results of your interview, assessing the alignment of the stated key responsibilities and ideal candidate qualifications.
  • Stage 4: In-depth interview. You’ll interview for 60 minutes using MS Team with 1 or 2 IBT Onliners to validate your skills, qualifications, and experience, discuss remuneration and where to work. This is where we ask for supporting documentation (identification, reference list, letters of recommendation, employment, and educational certifications…). Also, you can learn more about IBT Online, the team, management, daily work, get real insights into what your future career.
  • Stage 5: Application, interviews review, and decision. We will review your application, the results of your interviews, evaluate and validate your skills, qualifications, and experience, the documentation received, and contact your references. Final assessment and decision.